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CONTI Evolution in the Media

BLOG - Less Christmas Music This Season

Colby Harder - Friday, December 12, 2014

I saw this article from the newspaper in San Diego.  As a PlayNetwork channel partner, we work very closely with brands to shape music programming in a way that reflects the authentic attributes of the brand.  With the holidays come the challenge balance the brand-curated music that support the brand identity with the traditional sounds of the season. 

How do you adapt your music for the season?  Check out the article below.

 

http://www.utsandiego.com/news/2014/dec/08/less-christmas-music-retail-holiday/